Before we get into Louie Franco, let me give you flashcard information about hip hop’s beginnings.
Hip Hop was born from African American culture on August 11, 1973 in the Bronx, New York. DJ Kool Herc was spinning at parties and really kicked off the genre to the city inhabitants. One speculation explains that Herc and everyone at the time didn’t realize how big hip hop would actually become. Over 50 years later, African Americans aren’t the only groups of people making noise within the culture.
Artists from the United Kingdom, Asia, and Southern America rise because of the creativity that and selflessness that African Americans brought to the table through the genre, birthing artists like Louie Franco who feels the need to represent for his Mexican-American background. By implementing his second language in his music, Louie looks to capture the hearts of his people and open the flood gates for creatives that remind him of himself.
Born in the Bay Area and managed by producer De’la Musik of Traknation, Louie and I discuss discuss the ever-growing rise of hispanics in hip hop culture and how it effects his sound and aspirations as an artist.